When designing this poster I wanted to have a theme evocative of the Fall and Halloween spirit so the color choices were purple accented with warm tones of orange. The fonts chosen were Nobel for the locations to help people pick where they want to go and which events are located there. 

The font chosen for the body text was Franklin Gothic to give a modern look that complements the Nobel typeface used for the location names. 

The poster was organized by location first to help people figure out what events are happening at which location and where, rather than organizing by dates which would be reminiscent of a calendar. The poster should give the viewers options to partake in events rather than to feel like a checklist of events they need to attend one by one.